Outsmart Your Instincts – book summary

You really have to respect a book that covers topics as modern as tomorrow with a Foreword that starts out. “I was born in Minnesota in 1928 …”. My curiosity was revved and I had to read this book. Besides, when there are three authors creating content for ten chapters in one book, most of them with the word ‘bias’ in the title, what would you do? Read it, of course. To give you just a little insight here, these are partial titles of each chapter. Negativity Bias, Availability Bias, The Curse of Knowledge, Status Quo Bias, Conformity Bias, Confirmation Bias, Framing – Like a Fish in Water, then my favorite chapter is titled, Confabulation – Of Course That’s Why I Did That! I guess it could be the word itself, confabulation, but more likely it’s the hint that there is an explanation for how stories from our history grow imaginary facts when processed through our memories. Are you curious yet?outsmart-your-instincts-book-cover

Since there are only 10 chapters with pretty cool titles, you, as the reader, could dive into the chapters that interest you most, or you could start at page one and systematically read through the entire book. You could – but I bet you won’t. I didn’t because some of the chapters were just too interesting to wait to read.

Outsmart Your Instincts. That’s how you move from what is into the potential of what can be. To sum up, you will be able to apply what you learn in this book as a tool for using the Behavioral Innovation™ approach to drive your company forward. In it there is a solid instruction like this statement straight out of the book. “Combat the tenacity of Cognitive Biases. Stay humble, keep curious, and never lose the sense of play.”

Read more about this lively, penetrating, and resourceful book here on the Biz Catalyst 360 network: https://www.bizcatalyst360.com/outsmart-your-instincts-how-the-behavioral-innovation-approach-drives-your-company-forward/ 


What do you need to forget?

What kind of memory do you have? You know – when you have to remember an appointment or to pick up some obscure item at the store. Do you have to write everything out in detail? Or is your mind like Velcro and things just stick to it? I have a good memory, but it’s short. At least that’s what I tell people when they say, “Remember to . . .” then they proceed with instructions that will never return to memory unless written ‘legibly’ on paper. The answer to your question is yes. Forgetting is a source of frustration and downright irritating most of the time. I recently read an article where the writer said that forgetting is a sign that the thing to be remembered is not important. You know what? That’s not true, at least not all the time. Sure, we have selective memory and conveniently forget “that thing we don’t want to do”, but I think there are multiple reasons our memories don’t hold onto things.
I’m thankful for memory – but I’m also thankful we can forget. I thought of this as I woke up this morning. It hasn’t been long since we had the gift of snow blowing around and piled high every place we looked. The sun came out, the wind blew from the south, grass peeked through and just a few days later, we were looking forward to spring and forgetting the days of winter. Now here we are. Today it really is spring. In fact, it’s been spring for about 8 hours. Paul’s message in Philippians 3 held more significance than the passing of seasons, but he has a lesson for us in things that matter. “Forgetting the things that are behind and reaching out for the things that are ahead, with this goal in mind, I press on toward the prize.” Forgetting
It’s important for us to remember things like the date and time of appointments, to put gas in the car, pay bills, buy groceries, and a million other little things that would be painful if we forgot about them. These are things we write down, keep track of, and stay consciously aware of.
We treasure relationships buoyed with memories from our past and when we invest time with family, friends, and people we care about, we inspire more memories that are woven into the tapestry of our life. We want to remember. We want to hang onto those occasions and repeat them in the future. Do you often revisit special times in your day dreams? I do.
What happens when events of the past have brought pain or caused emotional trauma? What if a small offense grew out of control and now it’s become a fence blocking out relationships that were once treasures. That mind like a steel trap holds grudges solid as though charged by a strong magnet. Nothing is more inhibiting, demoralizing, troubling, or unproductive than remembering wrongs, and keeping track of offenses. “Love isn’t selfish or quick tempered. It doesn’t keep a record of wrongs that others do.” 1Corinthians13:5 But what if you’re long past the ‘love’ factor? The magnetic pull of the offense and unforgiveness repels anything remotely resembling acceptance, and surely the love is gone.
Did you know Peter asked Jesus in Matthew 18, “How many times should I forgive someone who does something wrong to me? Is seven times enough?” Jesus answered: Not just seven times, but seventy-seven times!” and in some translations, it says seventy times seven. How miserable we would be if we counted out offenses as they were committed. Yet, holding onto offenses and remembering them over and over makes us just as miserable.
Not just because it’s spring, not just because it’s a new day, but because it’s what God would want, is there a fence cluttered with grudges, irritations, fractured memories that need to be forgiven?
Today, is there something you should forget? Psalm 34:14 encourages us to turn away from evil and do what is right! Strive for peace and promote it! Maybe you’re waiting for ‘the offender’ to make the first move. Why would you want to miss out on your joy just because ‘they’ don’t want any for themselves? You can have joy – just ask for it. “Until now you have not asked for anything in my name. Ask and you will receive, and your joy will be complete.” John 16:24
What can you forget today that will create the tomorrow you want to remember?
“When you seek me in prayer and worship, you will find me available to you. If you seek me with all your heart and soul, I will make myself available to you,’ says the LORD.” Jeremiah 29:13